EMPOWERED | HEALING | FITNESS
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A holistic wellness membership with one on one coaching, functional lab testing, and holistic protocols so you can find the root cause of your hidden imbalances, restore your energy, and metabolism, and get your strength back!
Join a community of busy moms and active women over 35 who are committed to their goals and are ready to rock their strength transformation! 


The old method of train harder, drink some protein shakes, and eat less, just doesn't cut it anymore.

These days we are dealing with more chronic inflammation, brain fog, digestive issues, auto-immune issues, hormone imbalances, chronic fatigue, or stubborn weight that just doesn't budge.
  
And this means we have to use different tools than we have in the past. Functional lab testing is the only way to get to the root of these issues, create sustainable change, and actually get results...

WITHOUT fad diets, crazy exercise routines, and blaming ourselves for not being disciplined enough to do the work.   





I get it, because I've been where you are. 

Endlessly researching, searching for information and potential solutions. Experimenting with diets, supplements, or treatments that don't seem to help. Confused and frustrated,  consulting doctors or specialists but not finding relief.
Even neglecting your own needs while trying to balance your health concerns with family and work responsibilities.



s
You used to run marathons and now you can't even make supper...


You can't find the drive or discipline you used to thrive on

The brain fog is brutal

Restful sleep is non-existent, you're bloated, bitchy, and feel betrayed by your body


Why will the choosing strength membership work for you when nothing you've tried recently has?
Because functional lab testing, WITH holistic health coaching, 
AND strength training is the perfect combo.

  • Many coaches are not trained to see root causes or hidden imbalance and have you following crazy fad diets and exercise routines that aren't sustainable
  • Inside the CHOOSING STRENGTH MEMBERSHIP I walk you through a framework that focuses on replenishing your body and nourishing you so you can heal your underlying imbalances, restore your metabolism, and find your natural energy again
  • We use the HTMA and your unique results so we can address your unique issues, just using macros and strength training isn't enough anymore. What women are facing these days is deeply rooted and takes specific targeting with a whole body approach
  • And we incorporate Strength and fitness at the right time, (that you will actually want to do), because you will have the energy to do it. It's even designed to fit the busiest of schedules!













Hi! I'm Jo


I am a retired certified athletic trainer, current NSCA Strength & Conditioning coach, Licensed Massage Therapist, Certified Holistic Nutrition and Health Coach, and Hair Tissue Mineral Analysis Practitioner. (yup, I love school!)

But, in 2015, even though I was in the best shape of my life, teaching multiple fitness classes a day and even training for my first sprint tri! I was diagnosed with Hashimoto's auto-immune condition, and none of those certifications mattered... let me tell you- that kind of fatigue is something I would never wish on anyone. I was completely defeated. 

I was struggling to keep up with my kids, husband, or any kind of a social life any more. It was devastating. It affected my whole life and ended up changing me in ways I never thought it could.  

Because mainstream medicine was absolutely NO help, this personal challenge pushed me to dive deep into holistic health, trauma-informed healing, and hormone research. My breakthrough finally came with Hair Tissue Mineral Analysis (HTMA), and I was hooked.

Now, I blend holistic health coaching, functional health testing, and functional strength training to help you achieve peak energy and wellness. I’ve walked this path and I’m here to guide you, making your journey faster, simpler,  and more effective. Let’s unlock your highest self together!
How am I different from other coaches?

Because I'm a coach that has truly  walked in your "oh so tired" shoes! I've suffered from Hashimotos, chronic fatigue, and hormonal imbalances...and recovered!

As a certified holistic nutrition and health coach, I've spent years studying root causes of fatigue, thyroid, adrenal and hormonal imbalances.

I'm trained in functional health testing (HTMA) so we can get to the root of your issues. 

I'm as committed to YOUR transformation as I was to mine- I truly don't want you to suffer one more minute- feeling exhausted, frustrated,  and completely burnt out.


BY THIS TIME NEXT YEAR, YOU COULD...
Get through the day without a nap, so you can be fully engaged and productive, and actually get to all those fun mom jobs you want to do
 


Workout daily and move without pain, so you can move with confidence, do the workouts you used to love, and not only keep up with your active kids, but show them what you're really made of :)
Stop the tummy bloating, brain fog, and inflammation, so you can buy the cute outfits and stop living in leggings and t-shirts that are too big
 


Get back to enjoying an active or social lifestyle, so you can look forward to activities instead of dreading them (no more weekends on the couch...unless you want to!)
Step 1 | The HTMA
This is NOT just another one size fits all program


Within the first 4 weeks, we look at your HTMA and get specific education about your personalized results. The HTMA looks at metabolic rate, thyroid and adrenal function, heavy metal toxicities, and so much more. Click the button below to learn all about the HTMA
 
 


Step 2 | The Renewed Wellness Program
An on demand training module filled with holistic practices that you implement in a step by step process, so you're never overwhelmed and can truly snowball your actions into real success.

Step 1 | Beggining detox


NO crazy juice cleanse or super restrictive diets here. Remember this program is about building you up from the inside out. Restorative and nourishing practices are implemented, along with the basics of re-mineralizing, and supporting your lymphatic system.


Step 2 | Mindset


Mindfulness = Success. Get a strong understanding of the foundations of the renewed wellness program. So you can drown out all the noise of the internet advice and focus on implementing real applicable strategies that work.




Step 3 | Nutrition Foundations

I teach you how to build a balanced plate, use macros and logging as a helpful tool, without being obsessive or maintaining a "macro lifestyle", and how to eat without an "on plan/off plan" mindset. We think of food as fuel, and use strategies that make it easy to maintain naturally.



Step 4 | sleep Foundations

One of the most under-rated aspect of your energy transformation, but one of the greatest impacts. Learning proper sleep hygiene and setting you up for nightly sleep success, aligns with the rest of the foundations you have already been mastering.





Step 5 | Nervous system regulation

More than bubble baths and journaling...true nervous system regulation relies on getting to the inner stressors that are keeping you in a constant fight or flight response. I teach you how to look deeper and dive into a more trauma informed healing approach, so you can approach each day with an inner calm that will boost your energy naturally. 




Step 6 | deeper gut healing

You don’t need to have digestive symptoms to have an unhealthy gut. "A Sluggish gut" can be the root of so many dysfunctions in the body. In this module I’ll show you simple ways to support your digestive system...healing and sealing!


Step 3 | Strength....and more strength :)






Step 7 | 12 WEEK STRENGTH TRANSFORMATION

While you are in the membership you have access to the 12 week  strength transformation course. These are full length (but short, 10-25) minute follow along videos. 5 days a week for 12 weeks, I'll be showing up with you to make sure you're moving and getting stronger!





Step 8 | More strength and fitness

Not quite ready for too much activity? Don't worry I've got you covered- from gentle yoga, to restorative Pilates, low impact videos and even specific targeted series, like how to get rid of shoulder pain or back pain (remember, I'm a massage therapist and certified strength trainer!)
More routines are always being added so you'll never get bored, and never have to search farther than the app on your phone to find a workout routine that's efficient and effective.


Start your transformation today
If you are searching for a personalized health program that targets the root causes of your fatigue with practical, sustainable changes, something that includes a detailed plan and ongoing support to actually feel energized again, you're in the right place.

Let's break down what you get when you join us inside the Choosing Strength Membership:

  • the HTMA functional lab test
  • personal HTMA results & interpretations report
  • individual HTMA results & planning consultation 
  • the renewed wellness program (on demand)
  • unlimited email support for the first 90 days
  • active Facebook support & accountability group
  • 12 week strength transformation video series
  • 8 additional functional strength video series'
  • all available in an easy to use app



The Choosing Strength Membership is for you if...


-YOU ARE EXHAUSTED AND TIRED OF BEING TIRED

- You're struggling with adrenal fatigue, inflammation, resistance to exercise, and overwhelmed by trying to do it on your own 

- You are seeking a community for strength and fitness that supports a sustainable and holistic approach to restorative wellness

- you need a clear, step-by-step holistic plan that cuts through all the confusion and shows you exactly what to be doing to boost your energy


The Choosing Strength Membership is NOT for you if...


-You are looking for done for you meal plans 

- You aren't willing to take the time to heal metabolic imbalances
- You are looking for medical advice, a diagnosis, or treatment for any labeled condition
- You are taking prescription options for weight loss
- You are not willing to make lifestyle or dietary changes to see lasting results


what others are saying

Knowing who to trust with your goals is a big decision! So let's here from a few of the community members :)
" I have so much more energy, and I've never been this regular in my whole life! I love how easy the trace minerals are to implement into my day to day routine"
"Your support! It is phenomenal and so helpful.  "
" I feel like I'm finally on the right track, and I've even lost a few pounds!"
Remember, when you join the choosing strength membership you get... 

A plan of action:  that you implement step by step. All lessons are on demand and available in the app or desktop so you can listen (and re-listen) to as it fits your schedule) 

Individual consultation:  After we receive your HTMA results we connect on a zoom call and come up with personal strategies for you to enhance your plan of action.

High touch support: unlimited email support for the first 3 months you are in the membership.  You never have to feel like you're on your own... Of course you're going to have questions, and I will be here ready to connect! Emails are answered Monday thru Thursday- within 1 business day.

An exclusive Community: .Everyone here is in this boat together, so you can feel comfortable to ask questions or share wins in the private FB group, at any time, and I'll be standing by to support you.  (questions will be answered during regular business hours, though, we do like to respect social media boundaries, available while you are in the membership:))

A 12 week strength transformation program: 5 days a week for 12 weeks, These are full length on demand videos that are there for you to do when it fits your schedule! Just show up and hit play- and don't worry, we follow the principals of the program, start slow and build as you are able! (available while you are in the membership)

Multiple other full length fitness routines: From Yoga to Pilates, to low impact combination routines, to straight up hiit and strength. I am a certified strength coach and love to make new routines. There are 8 additional on demand programs with plenty more being added! No more searching endlessly on Youtube...

Available as an app: Download the app and get all of the content at your fingertips. Making your success even more attainable! Listen to the modules while you're on the go, and play the fitness routines on your t.v. (just mirror or airplay).



You may have been surviving, but together we're going to thrive,










It's time to...

  • Regain your peak physical performance and energy levels.
  • Fully participate in family activities and maintain daily vitality.
  • Achieve and maintain a strong and toned physique.
  • Enhance your body’s recovery and longevity.
  • Cleanse and heal from the inside out.
  • Integrate holistic practices into your fitness regimen.
  • Be an empowering role model for your family.
 
 


Are you ready to leave your exhaustion behind and find your strength again?
 
 
If you said yes, you know you need to have a plan and a support system that aligns with your holistic values, and keeps you accountable

Why put your health on the back burner any longer- enroll and get immediate access so we can move you from exhausted and frumpy to conquering your day and seriously sculpted:)
Frequently asked questions
1. How do I get my HTMA sample test kit?



2. How do I receive my results from the test kit?




3. Is the HTMA test kit extra?


4. Is there an app?

5. How does the membership work?




6. How much does it cost?




7. Do I get blood tests or specific hormone or thyroid levels?



8. Is there a refund?


1.  Once you sign up for the membership you will have access to all the modules. In the first lesson you will have your intake forms. Once you fill out those forms, I will send you your sample test taking kit.  You are then responsible for reading the simple directions, taking your sample, and mailing it back to the lab. 

2. When the results are finished, the lab will send them to me, where I will review them, and put together an educational packet for you.  We will set up a one on one consultation time which will take around 40 minutes to complete. Most times will be during the day.

3. No the test kit is not extra! The test kit and the one on one consultation is included in your initial monthly payment of $269.  The following months in the membership are $69.

4. YES There is an app that is super easy to download and listen to all the modules, as well as do any of the fitness routines. To play on your tv, just screen mirror or air play:)

5. The membership works because most other programs that include any type of functional testing can be cost prohibitive as they are sold in giant packages! The membership allows for smaller monthly chunks financially, while at the same time allowing smaller chunks for lifestyle changes! It really is a win- win. 

6. On the checkout page you will see a monthly recurring fee of $69.00 plus an initial one time fee of $200.00. Which makes the first month a charge of $269.00 and the follow up months $69., and don't forget,  you get your life, energy, and strength back through  functional testing, personal consult, plus weekly email support, full fitness programs, and a community FB group! (you can cancel any time after month 1, although you will forego the continued email support)

7. While the HTMA does look at specific minerals and can interpret how the thyroid and adrenals are functioning, it does not give individual numbers like a blood test does. The HTMA is a longer term picture of how the body is functioning and can see trends that may be developing or have been there long term already 

8. There are no refunds for this program. Once you are in, you have immediate access to all the digital products! If you choose not to stay in the membership after the first month, you will forfeit any coaching emails or HTMA consults that were not used within the first month timeframe.